R+P Post 5: How we plan to attract/address our target audience

We plan to attract our core target audience on fans of Psychological thrillers by making the genre extremely clear in the opening sequence. We are using lots of tightly framed shots of the main character to create a feeling of claustrophobia. We will also connote the Psychological thriller through our prop choices, for example we plan to include and knife and a mood board of the girl we are stalking.

We plan to attract the teenage target audience by including social media and technology as a main theme in our opening sequence. This will attract this audience as they are the main consumers of social media and spend a lot of time on their smart phones and on the internet.